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Sponsored Artificial Intelligence: A Modern Approach, Global Edition Artificial Intelligence: A Modern Approach, Global Edition

Author

A. Hutagalung

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Review Open access Jul 2026

From Sustainability-Oriented Innovation to Circular Outcomes: Evidence from SMEs

Sustainability transitions in small and medium-sized enterprises (SMEs) depend on more than innovation intent — they require business models capable of translating that intent into product-level outcomes. This study tests an integrated model linking sustainability-oriented innovation (SOI), sustainable business model i...

D. M. J. Dalimunthe, A. Hutagalung, D. Sitompul et al. · 0 citations

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