This study investigates the impact of perceived coolness on Memorable Tourism Experience (MTE) and selfie posting behavior among gastronomy tourists, with MTE serving as the mediating variable. Based on S–O–R theory, data were collected from domestic tourists at the Malang Raya culinary destination through a purposiv...
A. Kusumawati, Karisma Sri Rahayu, R. Dewantara· Global Business and Organiza...· 0 citations
Purpose – This study examines whether firm age conditions relationships among innovation capability, branding capability, competitive advantage, and business performance. Design/methodology/approach – Survey data from 306 owners and managers of medium-sized batik enterprises in Madura, Indonesia, were analysed using PL...
Z. Zainurrafiqi, Muhammad Saifi, A. Kusumawati et al.· Gadjah Mada International Jo...· 0 citations
This study builds an integrated conceptual model to explain the process by which UGC affected tourists in deciding to travel to Muslim-friendly destinations through psychological and behavioral mechanisms. The era of digital tourism and social media has emerged, as tourists often turn to other users for visits they rel...
Rio Era Deka, A. Kusumawati, E. Pangestuti et al.· Multidisciplinary Science Jo...· 0 citations
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