UMKM di kawasan penyangga Ibu Kota Nusantara menghadapi tuntutan untuk meningkatkan daya saing melalui transformasi digital dan pengembangan inovasi yang berkelanjutan. Penelitian ini bertujuan mengkaji pengaruh digital marketing, adopsi teknologi, dan inovasi produk terhadap keunggulan kompetitif UMKM, sekaligus menga...
A. W. Arsyad, Ummi Nadroh, Kayla Farya Arniandis et al.· JAMBURA: Jurnal Ilmiah Manaj...· 0 citations
Employee empowerment in AI enabled public administration is shaped by the combined influence of organizational readiness, public service values, organizational learning, and employees’ trust in AI technologies.
Muhammad Noor, Adam Idris, A. W. Arsyad et al.· F1000Research· 0 citations
Objectives: This study seeks to analyze the factors and underlying mechanisms that influence green consumer behavior, while pinpointing significant conceptual deficiencies in the current literature. The emphasis is on sustainable consumption, highlighting the interaction among psychological, social, and contextual fact...
A. W. Arsyad, Lucky Brando Punu, Eirene Copalcanty Tuko et al.· Media Ethics: Human Ecology...· 0 citations
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