Abdulqudus Babatunde Ajeigbe

Mediamorphosis and Resilience: An Analysis of the Survival Strategies of African Newspapers Limited (Nigerian Tribune) in a Digitally Disrupted Environment

The Nigerian print media industry is currently grappling with an "economics of decline" and digital disruption, resulting in high mortality rates for legacy publications. This qualitative phenomenological study investigates the strategic management and adaptations adopted by the Nigerian Tribune (African Newspapers Lim...