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Achmad Nizar Hidayanto

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Review Open access Oct 2026

When vendor reputation does not matter: Trust decoupling and pragmatic trust in Generative AI adoption among university students.

This study examines how trust forms and transfers across conceptual, institutional, institutional, and product (specific GenAI tool) levels, and how these trust layers relate to students' adoption intention, and suggests a boundary condition for trust transfer in GenAI contexts.

Achmad Nizar Hidayanto, O. Barus, Muhammad Arief Putra et al. · 0 citations

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