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Sponsored Artificial Intelligence: A Modern Approach, Global Edition Artificial Intelligence: A Modern Approach, Global Edition

Author

Aditi Jain

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2026

Technology Adoption and Customer Perception of BIM as a B2B Product: A Study Among AEC Professionals in the NCR Region

Building Information Modelling (BIM) is increasingly positioned as a digital B2B solution in the Architecture, Engineering, and Construction (AEC) industry. While prior studies largely examine BIM from a technical or engineering perspective, limited research has explored BIM adoption through a customer perception and t...

Anita Tripath, Aditi Jain · 0 citations

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