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Adrian ED Serang

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Review Open access Sep 2026

Green Management Strategies for Sustainable Competitive Advantage in MSMEs

Micro, small, and medium enterprises (MSMEs) constitute the backbone of most emerging economies, yet they lag behind larger firms in adopting environmentally responsible practices because of resource, knowledge, and managerial-capability constraints. This study examines how green management strategies, encompassing gre...

Adrian ED Serang · 0 citations

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