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Author

Agbo Ngozi

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Review Open access 2026

Artificial Intelligence and Branding for Economic Competitiveness in Nigeria

The objectives of this paper are to examine the role of artificial intelligence and ICT in enhancing economic competitiveness in Nigeria; the extent to which digital transformation influences nation branding and market reputation; and the challenges limiting effective technological adoption in the Nigerian context. The...

Agbo Ngozi, Ijeoma Onyishi · 0 citations

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