This study examines whether green digital skill strategy and digital ecosystem empowerment mediate these relationships and explains 71.3% of sustainability performance of agro-processing SMEs.
Bagus Winarko, Agus Rahayu, L. Wibowo et al.· Journal of Business Manageme...· 0 citations
Background AI-driven personalized marketing is increasingly important in e-commerce, yet how personalization translates into purchase intention remains underexplored. Platform Trust and AI Transparency have received limited empirical attention as mediating mechanisms, particularly in the Indonesian context. Methods A q...
Ahmad Rasyiddin, Agus Rahayu, P. Dirgantari et al.· F1000Research· 0 citations
The results reveal a statistical anomaly where dynamic digital technology capabilities exert a significant negative direct effect on technology adoption performance, and indicates that to improve public trust, the organisation’s internal communication, governance, and technology must be orchestrated in greater synergy.
Hendra Fatadona, Agus Rahayu, Disman et al.· Jurnal studi komunikasi· 0 citations
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