The Negotiation of authenticity in Rafflesia Arnoldii ecotourism: Postmodern tension on local community empowerment in Bengkulu
The growth of ecotourism plays a significant role in both economic development and environmental conservation. This study explores the role of interpersonal communication in promoting Rafflesia Arnoldii ecotourism in Bengkulu Province, focusing on the communication practices of local communities, tour guides, and touri...