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Sponsored AI AM CLAUDE, A Beginner's Guide: Learn the basics of working with AI AI AM CLAUDE, A Beginner's Guide: Learn the basics of working with AI

Author

Ananya Sharma

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Open access Sep 2026

Business Analytics as a Catalyst of Innovation in Digital Commerce

The paper shows that businesses that build analytic tools into their managerial skill, data-driven culture, and agile processes are in a better position to sense and respond to market changes as well as to reconfigure their operations and launch new offerings in competitive digital-world settings.

Ananya Sharma · 0 citations

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