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Author

Ankit Kumar Sharma

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Review 2026

Integrating Green Marketing and Corporate Social Responsibility: Consumer Insights and Strategic Imperatives

In the contemporary business landscape, sustainability has evolved from a peripheral concern to a central strategic imperative. This paper examines the intersection of Green Marketing and Corporate Social Responsibility (CSR), exploring their historical development, practical applications, and impact on consumer behavi...

Ankit Kumar Sharma · 0 citations

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