Pricing and Fleet Capacity Management Strategies in Response to Ticket Sales Surges During the 2026 Eid al-Fitr Peak Season: A Case Study of KM Kelud at PT PELNI
This study analyzes the pricing and fleet-capacity management strategies applied to KM Kelud by PT Pelayaran Nasional Indonesia during the 2026 Eid al-Fitr peak season. A qualitative case-study design was employed using document analysis and non-participant digital observation. The evidence comprises fare and discount...