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Sponsored Design Multi-Agent AI Systems Using MCP and A2A: Engineer your own Pyt Design Multi-Agent AI Systems Using MCP and A2A: Engineer your own Pyt

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Chetan Marathe

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Review Open access Aug 2026

DIGITAL TRANSFORMATION AS A CATALYST FOR BRAND DEVELOPMENT: STRATEGIC INSIGHTS FROM EMERGING MARKETS

Digital transformation is frequently presented as a decisive driver of brand equity in emerging markets, yet the empirical record is inconsistent. Firms invest heavily in digital platforms, analytics, and customer-facing technologies without producing commensurate gains in brand strength, while smaller firms occasional...

Chetan Marathe · 0 citations

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