Breaking down Data Silos Across "OEM – Dealers – Vehicle Owners": A Roadmap for Establishing a Closed-Loop Customer Management System throughout the Entire Automotive After-Sales Lifecycle
The automotive after-sales ecosystem remains fragmented across original equipment manufacturers (OEMs), dealership networks, and vehicle owners—resulting in disjointed data flows, inconsistent service experiences, and missed opportunities for predictive maintenance, personalized engagement, and lifecycle value optimiza...