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Dajana Kopuz

2 papers indexed here

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Open access 2026

Socio-demographic differences in tourists' perception of memorable tourism experience and destination personality: A case study of Banja Luka

Although memorable tourism experience and destination personality have attracted increasing attention in tourism research, a limited number of studies have examined these concepts within a unified analytical framework, particularly in relation to tourists' socio-demographic characteristics. The aim of this study was to...

Dajana Kopuz, Sanja Kovačić · 0 citations
Open access 2026

Bleisure tourism as a tool for increasing work motivation and job satisfaction among the Y and Z generations

Bleisure tourism is a specific type of tourism based on business travel, supplemented by leisure activities, which remains an under-researched concept in many countries, including Serbia. Considering its specific characteristics, this paper aimed to explore whether the positive effects of bleisure travel could be obser...

Lenka Istijanović, Dajana Kopuz, Nemanja Lakić · 0 citations

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