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Large language models (LLMs) now serve as conversational shopping assistants on platforms that also sell advertising. These AI agents face a conflict of duty. They advise consumers who rely on their judgment, yet are deployed by platforms that benefit when sponsored listings are chosen. Sponsorship disclosures, designe...
As Large Language Models (LLMs) are increasingly deployed as autonomous agents, accurately evaluating their latent values and biases is critical. The NLP community typically evaluates models using large, unstructured benchmarks. While effective for general capabilities, these datasets fundamentally conflate causal mech...
Randomizing the order of one hundred hotel listings across 5,000 AI agent sessions, a comparison of four large language models against human field data shows that AI agents search more deeply than humans and never decline to buy.
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