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Distyaning Tri Wahyuni

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Open access Aug 2026

The Utilization of Digital Marketing, Product Quality, and Green Business Practices in Improving the Performance of Craft SMEs in Pasuruan City

Improving the performance of craft small and medium-sized enterprises (SMEs) requires not only technology-enabled market expansion but also consistent product quality and environmentally responsible business practices. This study examined the associations between digital marketing utilization, product quality, green bu...

Distyaning Tri Wahyuni, Antin Rakhmawati · 0 citations

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