University Students’ Attitudes Toward Influencer-Style Pedagogical Delivery: A Cross-National Study of Brunei Darussalam and Indonesia
The characteristics of social media influencers (charismatic personas, storytelling, humour and the use of layman’s terms) have increasingly permeated into higher education, but there has been little empirical research on how the delivery of social media influencers influences the attitudes of students in formal univer...