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Dwi Wahyono

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Open access Sep 2026

EXPLORING THE ROLE OF LOCAL WISDOM AND SERVICE QUALITY IN ENHANCING TOURIST SATISFACTION AND DESTINATION IMAGE: INSIGHTS FROM RURAL TOURISM

This study investigates the role of local wisdom and service quality in shaping tourist satisfaction and destination image within rural tourism villages in Sigi Regency, Indonesia. A quantitative approach was employed using data from 233 respondents, which were analyzed through Partial Least Squares–Structural Equation...

Dwi Wahyono, I. N. Swedana, Syamsul Syamsul · 0 citations

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