Prabowo Subianto Sebelum dan Setelah menjadi Presiden (Analisis Dramaturgi pada Akun Instagram @prabowo)
The evolution of digital political communication has reshaped political branding on visual platforms like Instagram. This study uses Erving Goffman’s dramaturgy framework (front stage, back stage, impression management) to analyze political image shifts on Prabowo Subianto’s Instagram account (@prabowo) before and afte...