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Sponsored Design Multi-Agent AI Systems Using MCP and A2A: Engineer your own Pyt Design Multi-Agent AI Systems Using MCP and A2A: Engineer your own Pyt

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Friederike Paetz

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Open access Aug 2026

What does (not) drive willingness to pay for sustainable fashion? Evidence from a discrete choice experiment on organic, fair-trade, and recycled attributes

In the fashion industry, customers’ intentions to purchase sustainable products often do not translate into actual behavior. While qualitative research has identified barriers and drivers of sustainable consumption, quantitative evidence on their relative importance remains limited. This study addresses this gap by...

Philipp Brüggemann, Friederike Paetz, Markus W. Johnsen et al. · 0 citations

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