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Sponsored AI AM CLAUDE, A Beginner's Guide: Learn the basics of working with AI AI AM CLAUDE, A Beginner's Guide: Learn the basics of working with AI

Author

Fulya Almaz

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Review Sep 2026

Strategic learning as a catalyst: unveiling the impact of market and customer orientation on firm performance in the technology sector

For strategic learning (SL) to be successful, the dissemination of information within the company must be clear and concise. For this purpose, the study aims to examine how market orientation (MO) and customer orientation (CO) affect SL and therefore how SL affects firm strategies (FS) and firm performance (FP)....

Fatma Sonmez Cakır, Zafer Adıguzel, Fulya Almaz · 0 citations

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