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Sponsored AI AM CLAUDE, A Beginner's Guide: Learn the basics of working with AI AI AM CLAUDE, A Beginner's Guide: Learn the basics of working with AI

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Han Ngoc Bui

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Open access Jul 2026

impact of ESG integration in marketing activities on high school students' choice of higher education institutions in Northern Vietnam

Environmental, Social, and Governance (ESG) has become an increasingly important strategic framework for higher education institutions seeking to strengthen sustainability, institutional reputation, and stakeholder engagement. This study investigates the impact of ESG integration in university marketing activities on h...

Han Ngoc Bui · 0 citations

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