Pedestrian simulators need a behaviour rule for every agent, but privacy usually limits the data for setting one to aggregate statistics, namely zone-level device counts and origin-to-destination (OD) flows, with no individual trajectories. Such aggregates under-determine individual behaviour, because many different sets of decisions reproduce the same counts. We fine-tune a language model crowd agent so that the simulated population matches the observed destination composition, the fraction of the departing crowd heading to each point of interest. We read this target from the OD flow and reweight the model's own destination distribution onto it by iterative proportional fitting. Because fine-tuning inflates the dominant destination class, we fit the low-rank adapter to trajectories resampled to a corrected training composition that reaches the target after this inflation. On mobile network counts from two baseball games the fine-tuned agent runs without inference-time correction, cutting the destination-share error by 25%, while the grid correlation remains similar across policies.
Evaluating mobility interventions at tourist destinations requires predicting visitor behavior under varying conditions. Traditional methods struggle because tourist decisions depend heavily on context like weather and fatigue, yet models cannot generalize to unobserved scenarios. Large Language Models offer a solution by encoding commonsense knowledge about human behavior from pretraining, enabling reasoning about context-dependent decisions, while natural language representation flexibly integrates heterogeneous information. Fine-tuning on local trajectories adapts this general understanding to destination-specific patterns. We validate this approach using 566 trajectories from Wakayama Castle Park, Japan. Our fine-tuned Llama-3.1-8B achieves 49.1% next POI accuracy and maintains strong performance on undersampled scenarios like rainy days, demonstrating effective generalization. This establishes LLMs as high-fidelity behavior models for context-dependent tourist prediction, providing groundwork for counterfactual analysis of mobility interventions.