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Review Open access Oct 2026

Artificial Intelligence and FinTech Innovation in Emerging Markets: The Role of Digital Financial Capabilities and Customer Trust

This paper investigates the role of Artificial Intelligence (AI), Digital Financial Capabilities (DFC) and Customer Trust in digital FinTech Innovation in emerging markets. The statistical research design used was quantitative, cross-sectional, and a questionnaire with five-point Likert scales was used for the collecti...

Jhanarra, Mehwish Asif, Babar · 0 citations

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