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Jie Jiang

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Book Open access Sep 2026

UniTraj: Cross-Domain Long-Sequence Modeling for Commercial Recommendation

Long-sequence modeling is increasingly important in recommender systems for capturing users’ evolving and long-term interests. In advertising, however, user interaction histories are often highly sparse due to limited exposure opportunities, making ad-only behavior sequences insufficient for effective long-sequence rec...

Xian Hu, Ming Yue, Zhi-Xiang Feng et al. · 0 citations
Preprint Sep 2026

ChronicleRec: Pre-training Temporally Anchored Tokens for Lifelong User Modeling

ChronicleRec is a pre-train-and-transfer framework that compresses an ultra-long behavior sequence once into a chronologically ordered set of Chronicle Tokens, which can be cached per user, decoupling ultra-long sequence modeling from online candidate scoring.

Chengkai Huang, Yu-Bin Sheng, Liang Guo et al. · 0 citations
Book Open access Sep 2026

UniTraj: Cross-Domain Long-Sequence Modeling for Commercial Recommendation

UniTraj, a practical framework that extends sequence construction beyond the advertising domain by incorporating behaviors from content-consumption scenarios, forming unified commercial trajectories across domains and scenarios, is proposed and deployed in a large-scale online advertising system.

Xian Hu, Ming Yue, Zhi-Xiang Feng et al. · 0 citations
#machine learning Preprint Sep 2026

KuaFu: Compressing Long User Behavior into Understanding at Billion Scale

KuaFu is a unified behavior-compression layer whose minimal unit is one behavior item, with fidelity-oriented four-stage training and layered intermediate evaluation, which matches or exceeds uncompressed single-task production models on all five headline metrics, raises per-GPU throughput by 37%-350%, and saves 190 GP...

Jia-Hao Hui, Lin Zhu, Yi-Sheng Hu et al. · 0 citations
Jul 2026

Diffusion Language Model for Recommendation

DLMRec is proposed, a discrete diffusion language model tailored for recommendation that offers a compelling alternative to autoregressive generation and introduces three key components to bridge diffusion language modeling with recommendation.

Chengyi Liu, Yong-Qi Zhou, Jun-Wei Pan et al. · 1 citation
Jul 2026

Beyond Action Imitation: Learning a Decision-Aware User Simulator for Online Advertising

DASH is a decision-aware user simulator that jointly generates thinking traces and predicts behavioral actions from heterogeneous cross-domain histories and tailors a rubric-based reward model that evaluates thinking traces along form, content, and logic for RL training.

Zi-Hang Chen, Jiaer Zheng, Xiangyang Xu et al. · 0 citations

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