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Jimnanie Manigo

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Open access Jul 2026

Determinants of Behavioral Intention to use AI in Business Operations among Multipurpose Cooperatives: A Structural Equation Model

The UTAUT Model was the strongest predictor of behavioral intention, followed by Personal Concern and Top Management Support, while Perceived Risk had no significant influence and the model demonstrated strong explanatory and predictive capability.

Roselyn Ann Quijano, Jimnanie Manigo · 0 citations