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Open access Sep 2026

The Mediating Role of Usage Decision in the Relationship between Perceived Ease of Use, Consumer Trust, and Consumer Loyalty among DANA E-Wallet Users in Tangerang City

Increasing competition among e-wallet providers in Indonesia has made consumer loyalty increasingly important for digital payment platforms. This study examines the effects of perceived ease of use and consumer trust on consumer loyalty, with usage decision as a mediating variable among DANA users in Tangerang City. A...

Nining Purwaningsih, Liza Nora, Daman Sudarman · 0 citations

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