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Author

Maria Kautsari

2 papers indexed here

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Review Open access Oct 2026

Building Brand Awareness Through Digital Marketing At Gulung Jenebora Souvenir Center In Balikpapan

This study analyzes how digital marketing contributes to brand awareness at Gulung Jenebora, a local souvenir business in Balikpapan. A descriptive quantitative design was applied using a purposive survey of 50 consumers, supported by observations of Instagram, Facebook, TikTok, and Google Maps during October-November...

Maria Kautsari, Shellyna Julia Tressya Adinata · 0 citations
Review

Escalate: Economics and Business

Maria Kautsari, Shellyna Julia Tressya, Adinata · 0 citations

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