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Sponsored AI Networking Cookbook: Practical recipes for AI-assisted network automation and development AI Networking Cookbook: Practical recipes for AI-assisted network automation and development

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Merve Coşkun

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Open access Sep 2026

From Search to Purchase: How Digital Search Reflects Consumer Spending Dynamics

Digital search data are widely used in marketing research and practice as timely indicators of consumer demand. However, this approach often overlooks the behavioral processes underlying search activity. This study reconceptualizes digital search as a decision-stage behavioral signal rather than a mechanical proxy for...

Merve Coşkun · 0 citations

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