Perlindungan Hukum terhadap Pelanggaran Merek Dagang di Platform Marketplace Online di Indonesia (Studi Kasus Tiktok Shop)
The rapid growth of social commerce has transformed Indonesia's digital marketplace while increasing trademark infringement, particularly on TikTok Shop. This study analyzes the legal framework for trademark protection, examines the implementation of legal protection mechanisms on TikTok Shop, and identifies challenges...