Business performance in coastal agribusiness SMEs is increasingly challenged by environmental uncertainty, fluctuating market conditions, and limited organizational resources. While previous studies have highlighted the importance of organizational capabilities, limited attention has been given to how these capabil...
S. Sulhan, Eliza Meiyani, Rosita Marhan et al.· Frontiers in Sustainable Foo...· 0 citations
Artificial intelligence (AI)-driven personalization has become a central strategy in digital marketing; however, existing studies provide a limited understanding of how AI simultaneously influences customer experience, consumer behavior, trust, and perceived organizational responsiveness.
This study examines...
Muchlis Abbas, Arnida Arnida, Muhammad Younus et al.· Frontiers in Artificial Inte...· 0 citations
It is argued that achieving a truly green digital transformation requires aligning technological innovation with ecological priorities, strengthening regulatory frameworks, and fostering cross-sector collaboration to ensure that Surakarta’s digital growth contributes meaningfully to environmental resilience and long-te...
Halimah Abdul Manaf, H. Fridayani, Yuli Isnadi et al.· Discover Environment· 0 citations
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