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N. A. M. Ahyan

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Review Open access 2026

Digital Transformation in the Fashion Industry: A Bibliometric Analysis from a Social Science Perspective

Digital transformation is increasingly reshaping the fashion industry through technology-driven innovation, sustainable practices, digital design, artificial intelligence, e-commerce and new forms of consumer engagement. This study aims to examine the current research trends and intellectual structure of social science...

Farhah Nabihah binti Ramli, Sharifah Maryam Syed Azman, N. A. M. Ahyan · 0 citations

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