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Review Open access Sep 2026

Embodied virtual reality ethnography in intangible cultural heritage preservation: community co-creation of the Qiang New Year festival and its impact on cultural knowledge and attitudes

The Qiang New Year festival, a core intangible cultural heritage (ICH) of China’s Qiang ethnic group, faces an existential crisis due to accelerated modernization and intergenerational discontinuity. This study explores a preservation pathway integrating embodied virtual reality (VR) ethnography with community-based...

Yuan-Fei Yan, N. Bakhir · 0 citations
Open access Sep 2026

Crafting Chinese Cultural Identity: The Role of Traditional Artisans in George Town World Heritage Site

George Town, Malaysia, a UNESCO World Heritage Site, is often discussed through its architectural legacy and histories of trade and migration. Drawing on ethnographic fieldwork among Chinese artisans, this study examines how cultural identities are produced through everyday craft practice in the context of urban transf...

Niao Xu, N. Bakhir · 0 citations

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