Author

N. Ijaz

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Open access Oct 2026

Influencer Credibility as Predictor of Customer Loyalty and Brand Trust among Young Adults: Role of Consumer Doubt Serving

This study aimed to investigate the part of influencer credibility on consumer doubt, brand trust, and customer loyalty. This is a quantitative correlational study. The study was conducted among 450 young adults, with ages between 18 and 30 years old. The data were collected by using convenience sampling technique. Dat...

N. Ijaz, Sadia Malik · Pakistan Journal of Positive... · 0 citations

Open access Jul 2026

Evaluating the Effectiveness of a Faculty Development Program in Enhancing the Quality of Multiple-Choice Questions: A Quantitative Study

Incorporation of multiple structured faculty development workshops lead to measurable improvements in MCQ quality, and these training sessions can enhance the reliability and validity of medical assessments, benefiting both educators and learners.

S. Amjad, N. Ijaz, Zakia Saleem et al. · Proceedings · 0 citations