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Author

N. Rubiyanti

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Review Open access Aug 2026

Strategic Determinants of Investment Sustainability on Digital Investment Platforms: Integrating the Technology Acceptance Model and Impulsive Trading Behavior with the Mediating Role of Initial Investment Decisions

Indonesia's digital investment sector grew 499% from 2019 to 2024, yet fewer than 1% of 14.87 million registered investors trade daily, revealing a systemic retention problem. This study integrates the Technology Acceptance Model (TAM) and Impulsive Trading Behavior (ITB) into one causal model explaining Investment Con...

Ghifary Alfarisy, N. Rubiyanti, Yogi Suprayogi · 0 citations
Review Open access Oct 2026

Analyzing the Attitude Mediation on the Effect of Virtual Tourism’s Telepresence on Tourist Satisfaction

Virtual reality (VR) has emerged as an important immersive technology with considerable potential to transform tourism experiences and visitor satisfaction. This study investigates the role of VR-related factors in virtual tourism by examining telepresence and sense of presence as predictors of visitor satisfaction, wh...

N. Rubiyanti, Agnes Harnadi, Mahir Pradana et al. · 0 citations

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