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Sponsored Artificial Intelligence: A Modern Approach, Global Edition Artificial Intelligence: A Modern Approach, Global Edition

Author

Naveen Kumar Mylarappa

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Conference Aug 2026

Designing Persistent Intelligence in Marketing Agents: A Hybrid Memory–Retrieval Framework for Context-Aware Knowledge Generation

Large language models that enable enterprise marketing agents must have both correct knowledge underpinning and ongoing contextualization to provide quality and personalized experiences. Traditional Retrieval-Augmented Generation (RAG)is an effective system that enhances the factual accuracy, by using external sources...

Raunak Kumar, Ankur Gupta, Naveen Kumar Mylarappa et al. · 0 citations
Conference Aug 2026

ELT Pipelines Enhanced with Causal Intelligence for Reliable and Bias-Resilient AI Decision Systems

In the world of modern analytics and machine learning, pipelines known as Extract-Load-Transform (ELT) pipelines are commonly used to transform raw data into representations that are suitable for models. But most of the existing ELT workflows are primarily correlation driven and don’t explicitly maintain causality duri...

Nitesh Laxmanrao Khapekar, Divyakumar Deepak Savla, Naveen Kumar Mylarappa et al. · 0 citations

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