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Noor AlArabia

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Open access Aug 2026

Digital Platforms as Instruments of Soft Power: A Sociological Analysis of International Relations in the Digital Age

The digitalization of international communication has transformed soft power operations, shifting influence from material resources toward strategic meaning management in digital spaces.ThisstudyexamineshowTRTWorld,Turkey’sinternationalbroadcaster,utilizesdigital platforms as instruments of soft power production and in...

Hajer Gharbi, Noor AlArabia · 0 citations

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