Open access
Sep 2026
AI-DRIVEN WORKFORCE PERFORMANCE: EXAMINING THE INFLUENCE OF ARTIFICIAL INTELLIGENCE TECHNOLOGIES IN HOTEL ORGANISATIONS
The findings indicate that the dimensions of AI technology have a significant effect on employees' job performance in hotel organisations, and emphasises the importance of adopting a human-centred perspective when utilising AI.
Faizul Hazim Fadzryl Rahimy, Amni Hassim, Malina Hanum Mohd Kamal et al.
· Journal of Tourism, Hospital... · 0 citations