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Sponsored AI Networking Cookbook: Practical recipes for AI-assisted network automation and development AI Networking Cookbook: Practical recipes for AI-assisted network automation and development

Author

P. Khan

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Open access Jul 2026

Dynamic Customer Equity Optimization: A Reinforcement Learning Framework for Sequential Marketing Decision-Making in Volatile Markets

It is argued that dynamic customer equity optimization is a paradigm shift; instead of reactive, campaign-based marketing, dynamic customer equity optimization is proactive, relationship-oriented value co-creation.

P. Khan, Muhammad Junaid, M. Ajmal et al. · 0 citations

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