Patrick Kuan Xiang Tan

I want that life: flex culture, frustration-based envy and online impulse buying among young social media users

This study aims to examine how four flex-related characteristics, namely, opulence, visibility, self-praise and need for popularity, are associated with frustration-based envy, social validation and online impulse buying among young social media users. Drawing on cognitive appraisal theory, it explains why these ch...