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Author

Phakpoom Tippakoon

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Review Sep 2026

Social capital, organizational learning, and marketing innovation in community-based enterprises in Thailand

The purpose of this study is to examine the roles of social capital (SC) and two forms of organizational learning (OL) (exploratory learning and exploitative learning) on the marketing innovation of community-based enterprises (CBEs). The emphasis is on the mediating effects of OL in the relationship between SC and...

Phakpoom Tippakoon, Hai-Yue Jiang · 0 citations

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