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Sponsored AI Networking Cookbook: Practical recipes for AI-assisted network automation and development AI Networking Cookbook: Practical recipes for AI-assisted network automation and development

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Phat Thanh Nguyen

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Review Aug 2026

Virtual Influencers in Marketing and Business: A Systematic Review of Theories, Contexts, Characteristics, and Methods

This study systematically synthesizes research on virtual influencers (VIs) in business through the lens of the theory‐context‐characteristics‐methodology (TCCM) framework. Following the SPAR‐4‐SLR protocol, a systematic search and screening process was conducted, combining a macro‐level performance analysis of the b...

H. Truong, Phat Thanh Nguyen · 0 citations

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