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Author

Regina Muduli

2 papers indexed here

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Open access Aug 2026

Service Quality and Student Satisfaction in Higher Education: Evidence from a Public University in Zambia

This study examined the relationship between service quality and student satisfaction in higher education, using evidence from a public university in Zambia. Guided by the SERVQUAL Model, the study focused on five dimensions of service quality: tangibility, reliability, responsiveness, assurance and empathy. A quantita...

M. Kunda, S. M. Mufalali, Regina Muduli et al. · 0 citations
Open access Aug 2026

Exploring the Challenges of Digital Marketing Adoption among Small and Medium Enterprises in Kabwe District, Zambia

The study concludes that positive perceptions of digital marketing do not automatically translate into effective adoption where financial, technological, and capability-related barriers persist and recommends coordinated interventions involving government agencies, telecommunications providers, financial institutions,...

Lenty Muchape, S. M. Mufalali, Regina Muduli et al. · 0 citations

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