Author

Robert M. Arasa

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Open access Sep 2026

Influence of Leadership Commitment on Performance of Branding and Design Firms in Nairobi, Kenya

This study examined the effect of leadership commitment on the performance of branding and design firms in Nairobi, Kenya. It sought to determine how management commitment to strategic plan implementation influences organizational outcomes such as revenue growth, customer retention, operational efficiency, and customer...

Judy Kasiva Mutisya, Robert Arasa, Stella Mwawaza · Scientia. Technology, Scienc... · 0 citations

Open access Aug 2026

The Influence of Compensation Plans on Firm Performance: Evidence from Non-Financial Firms Listed on the Nairobi Securities Exchange, Kenya

Purpose: This study examined the influence of compensation plans on the performance of non-financial firms listed on the Nairobi Securities Exchange (NSE), Kenya. It responds to limited sector-specific evidence on whether executive compensation functions as an effective governance mechanism for aligning managerial ince...

T. Kavindu, Robert M. Arasa, James Karau · International Journal of Str... · 0 citations