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Rodica Perciun

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Open access Sep 2026

Greenwashing Awareness and Consumer Behavior among Economics Students

In the context of increasing global concerns for sustainability and the proliferation of unfounded environmental claims in commercial communication, greenwashing represents an increasingly relevant challenge for consumers and regulatory institutions. This study analyzes the level of awareness of greenwashing practices...

Rodica Perciun, Olga Timofei, Victoria Iordachi · 0 citations

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