Review
Open access
Sep 2026
More flow and less objectification: Dual influence mechanisms of generative AI use on employees’ proactive behaviors
A dual-pathway model of value-creation is constructed to explore the underlying mechanisms and boundary conditions governing the impact of GAI use on employee proactive behavior and provide actionable practical guidance for corporate digital transformation and GAI deployment in modern enterprises.
Shu-Hui Xu, Ying-Qing Mei, Kai Yao et al.
· BMC Psychology · 0 citations