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S. Nithyashree

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Open access 2026

AI-DRIVEN BUSINESS DECISION-MAKING: TRANSFORMING MODERN BUSINESS PERFORMANCE AND STRATEGY

Artificial Intelligence (AI) is becoming an integral part of contemporary business management by enabling organisations to process large datasets, recognise patterns, generate forecasts and support managerial decision-making. Conventional decision-making relies largely on historical information, managerial experience a...

S. Nithyashree, S. Manimala · 0 citations

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