Review
Open access
Sep 2026
The Role of Adaptive Innovation in Sustainable Competitiveness: Evidence from Private Higher Education Institutions' Response to Digital Disruption on Student Retention and Institutional Reputation
An integrated framework linking digital disruption, dynamic capabilities, and organizational ambidexterity with adaptive innovation is developed, and it is demonstrated that organizational capabilities are essential for transforming digital challenges into innovation outcomes and sustainable competitiveness.
Yenny Marthalena, M. Y. Barusman, A. R. P. Barusman et al.
· Sharia Economic and Manageme... · 0 citations